Alex Auerbach, PhD.

Talk 1: Optimizing Performance Under Pressure: A Step-by Step Guide

Individuals in high-pressure, high-performance roles, such as military and law enforcement personnel, elite athletes, executives, and front line workers, face the difficult challenge of achieving and maintaining optimal performance while under intense stress. This talk is tailored for high-performing personnel, offering information about how to perform under pressure, achieve goals, and build a foundation to sustain excellence. 

Dr. Auerbach’s talk informs audience members about the principles behind achieving top performance, and provides a step-by-step guide for how high-performing individuals and groups can optimize their performance and unlock their full potential. With years of experience working with top-performing teams and athletes, Dr. Auerbach’s talk teaches attendees how to change their environment to facilitate performance, the steps involved in building a foundation of wellness,  the three essential mindsets for maximizing performance abilities, and the specific skills needed to perform under pressure and harness stress. Attendees will leave with the knowledge required to start optimizing their own performance and mindset to achieve their full potential.

After this talk, you will:

  • Understand and be able to implement the four-step process to achieve peak performance.

  • Raise self-awareness around how you respond to stress, and be informed about the ways you can use stress to enhance performance.

  • Be knowledgeable about the three mindsets that are critical to high performance, and the steps required to begin building these mindsets.

Talk 2:  Cultivating a High-Performance Culture through Leadership

The pressure for teams and individuals to perform at their optimal level can be overwhelming. Over time, this pressure can lead to high levels of stress and burnout that can undermine team productivity and overall performance. Learning how to lead your team to achieve and maintain high-quality results, while maximizing and sustaining team performance, is crucial for fostering resilience of team members and ensuring longevity of team success. Drawing on his extensive experience working with elite executive, athletic, and military teams, Dr. Auerbach’s talk equips team leaders with the insights and strategies needed to establish a team culture of high-performance and resiliency.

This talk provides information about the critical components of creating a high-performing culture, including why it is important for high performing teams to set values, achieve alignment, and cultivate psychological safety. Dr. Auerbach provides leaders with the tools to effectively address misalignment within their team culture, and foster more openness, vulnerability, creativity, and drive for optimal performance within their team. Leaders will learn about the critical elements of a high-performance culture and be able to identify the areas of success and opportunities for growth within their team.

After this talk, you will:

  • Understand how high-performance cultures are built and the key elements that are essential for developing a peak-performing organization.

  • Understand the role of the leader in creating a high performance culture.

  • Recognize why values should drive organizational alignment.

  • Have the tools to align team culture, facilitate creativity and vulnerability within teams, and promote optimal team performance.

Interested in one of these performance talks? Get in touch!


Dr. Auerbach is currently located in the USA. He provides speaking services on optimizing performance virtually across Canada. He also loves to travel, so contact us to inquire about opportunities in other cities.

About Dr. Alex Auerbach

Dr. Alex Auerbach is a counseling and performance psychologist specializing in working with the world’s top performers.He has experience working in the NBA, NFL, and with athletes from all four major leagues. Most recently, he served as the Toronto Raptors Senior Director of Wellness and Development, where he served as an executive. Dr. Auerbach has worked with NCAA Division-I schools in the SEC, Pac-12, ACC, Big 12, and Conference USA. He's currently the CEO of Momentum Labs, a performance psychology advisory service. 

Dr. Auerbach earned his doctoral degree in counseling psychology with a specialization in sport and performance psychology from the University of North Texas. He received a master’s degree in Business Administration from Salve Regina University and a bachelor’s degree in Business Administration from the University of Arizona. For nearly a decade, he has been dedicated to providing clinical care, performance consulting, and crisis intervention for professional and collegiate athletes, as well as coaches, medical staff, and sport administration. 

Dr. Auerbach has made several TV and podcast appearances to share his expertise on performance coaching and optimization, and has also published several scientific research articles and presented at notable international and national conferences. When he is not working with athletes and other high-performers, he enjoys hiking, surfing, playing with his dog and family, and other activities that keep both his mind and body ready to perform.

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